Project Walkabout, a 4WD car hire business, engaged us to create compelling content and manage their social media presence. Their goal was to increase brand visibility and effectively communicate the range of products and services they offer to adventure seekers and travellers.
We began by taking one of their vehicles on a trip, using it to create dynamic and authentic content that showcased the rugged capabilities of their 4WD fleet. To further amplify their reach, we initiated a collaboration between several of our clients, creating a strong network of cross-promotion that helped expand Project Walkabout’s presence.
The content we developed was crafted to engage their target audience and highlight the unique experiences their 4WD vehicles provide. This content was used across various platforms to communicate the brand’s offerings and build a community of adventure enthusiasts around Project Walkabout’s services.